- To build knowledge about different marketing functions like pricing, advertising, research, production, distribution, budgeting.
- To introduce new concepts in advertising, marketing research and strategic management.
- To familiarize with global marketing and modern era of marketing.
- To show examples of how the concepts apply in the real world.
- Managerial Communication
- Human Resource Management
- Marketing Management
- Advertising Management
- Principles of Management
- Production and Materials Management
- Business Mathematics and Statistics
- Financial Management
- Product and Services Marketing
- Marketing Research
- Consumer Behaviour
- Global Marketing
- Sales and Distribution Management
- Strategic Management
- Business Research Methods
A career in marketing management would involve jobs like sales, product promotion, marketing campaigns, market research, product management, distribution, client / vendor management, customer service, and such.
For an MBA in Marketing, career opportunities may typically begin with Sales and Marketing Executive role, and move through roles like Senior Sales Executive / Sales Officer / Area Sales Manager / Department Head, leading to roles like Regional Manager / Branch Manager / City Head, GM Marketing/Sales, and CEO.
Really very interesting program. Totally different experience & it aids to develop my skills. Thank you.
Vetri Kodi Navin Kumar
A fantastic course for learning at my age. Clear, appropriate and superb online arrangements by 361 degree. Well done!
Vasundhara M V
The way 361DM conducts the program is really good
This program is overall good and exceeds the expectations
Sangeetha Lakshmi Govindarajan
High caliber of teaching staff; makes learning fun and interesting
Premkumar Velu D V
Faculty are very energetic and enthusiastic which makes the sessions lively and interesting
Laxmi Radhakrishnan Nair
I took a nice decision of joining this online course as I can go through the LRs at my convenience. …truly awesome, simple and superb
Krishna Prasad B S
Excellently designed program for working professionals!!!
Great tools and technologies are getting used (here), bringing the academic classroom to your home. Great learning!
It’s a wonderful learning experience; within home we are attending classes. LRs & DLRs are highly interesting
This is really helping. Quite interesting. Faculties giving handy solutions is great